Love ’em or hate ’em, cannabis and celebrity partnerships are here to stay. Here are a few of the biggest names who have gone all-in on marijuana:
One of the greatest heavyweight boxers of all time, Mike Tyson was once more well known for his controversial behavior than his cannabis advocacy. And, well, maybe he is still more well-known for the whole ear-biting thing, but these days, Tyson has mellowed out. After launching and closing down his first canna-biz – the Tyson Ranch, he’s ready for the next big thing.
“My life was just miserable, I was out of control. I was fighting with everybody. If someone asked me for an autograph, I’d punch them in the face. I was just a mess, and then after I retired, I started smoking,” Tyson said. “What a mistake that was — I should have smoked my whole career. I should have smoked when I was fighting because it put me in this different state of mind. I’m very relaxed and the more relaxed you are, the better fighter you are at least in my case.”
Iron Mike credits his most recent comeback to cannabis—so much so that he partnered with Columbia Care to release his own cannabis line, Tyson 2.0
NBA legend Allen Iverson launched the Iverson Collection, a line of cannabis products created in partnership with fellow NBA alum Al Harrington’s cannabis brand, Viola. Not your everyday cannabis, the first strain in the Iverson Collection was designed to taste like Dom Pérignon champagne.
The irony of creating a cannabis line isn’t lost on Iverson, who was once arrested and charged with misdemeanor marijuana possession in Virginia.
“I could hear the people in the crowd calling me weed head on the road. It was bad and now all these years later look where we are and how far we’ve come,” he told Bleacher Report.
And, of course, we can’t talk about cannabis and celebrity partnerships without mentioning Josh Blue. Most recently a finalist on America’s Got Talent, Josh Blue is a stand-up comedian with a long history in the cannabis community. Blue partnered with Mountain High Suckers to create Josh Blue’s Dream Suckers, a THC- and CBD-infused edible.
A comedian and actor extraordinaire, Jim Belushi didn’t partner with a cannabis company. He went all in and started a cannabis farm in Oregon called Belushi’s Farm. Belushi, who uses cannabis to treat his PTSD, is also a cannabis advocate. In addition to his work with veterans suffering from PTSD, Belushi is also a board member for The Last Prisoner Project, a non-profit committed to cannabis criminal justice reform.
Belushi told High Times, “It’s humiliating to the men and women who are incarcerated from the failed War on Drugs, and it also collapses the fabric of their families. It’s time to get these nonviolent cannabis prisoners out. There are millions of dollars being made in our industry today, and these men and women really are the ones who laid the groundwork for our industry, and they’re in jail.”
Seth Rogen and Sarah Silverman
Famous stoner comedians Seth Rogen and Sarah Silverman are using their celebrity to advocate for federal marijuana legalization. They’ve partnered with Cannabis in Common to pressure lawmakers in Congress to end cannabis prohibition.
“Americans can’t agree on anything can we?” Silverman asked in a promotional video. “Fortunately there is at least one thing most Americans have in common: more than two-thirds of us agree cannabis should be legalized and we have a real shot at getting federal legalization done now if we speak up.”
Rogen launched his own line of cannabis, dubbed Houseplant, in Canada after marijuana was legalized there in 2018.
Pop star Justin Bieber is the latest celebrity to jump on the cannabis bandwagon by partnering with Palms Premium, a brand of cannabis pre-rolls. The line of pre-rolls is sold under the name “Peaches,” a reference to his song of the same name.
“I’m a fan of Palms and what they are doing by making cannabis approachable and helping to destigmatize it—especially for the many people who find it helpful for their mental health. I wanted to make sure that I was doing something with them that felt genuine and Peaches felt like a good place to start,” Bieber said.
New hemp-derived CBD regulations in Colorado
The Colorado Department of Public Health and Environment (CDPHE) has finalized state testing requirements for hemp. The new regulations take effect on October 1 and include all hemp-derived goods intended for human consumption, including hemp-infused CBD products.
“We don’t want to burden the industry,” Jeff Lawrence, CDPHE director of environmental health and sustainability, told Westword. “But what we’ve learned is that there are things in hemp products that we obviously need to be considerate of. Since the inception of hemp, Colorado has been a leader in this industry. This will provide some better guidance.”
Testing will screen for things like pesticides, heavy metals, and residual solvents.
Hemp-infused products like foods, drinks, nutritional supplements, cosmetics, and pet products will be subject to the new testing requirements. Industrial hemp products like textiles, fuel, and building materials, are excluded from the testing requirements. Hemp-derived smokable products, including those with modified cannabinoids like Delta-8 THC, are also excluded from the new regulations.
“Ultimately, this is a public-health issue. In 2018, when, statutorily, these products were allowed, we said it would be treated like every other food and dietary supplement requirement,” Lawrence said.
DEA-approved medical marijuana research facility coming to Denver
A Denver-based marijuana research and cultivation firm received approval from the Drug Enforcement Agency (DEA) to begin federally-approved medical marijuana studies.
The research license will allow MedPharm to study all of the molecules known to be made by the cannabis plant—more than 400 so far. The company will also be studying the interaction between phytocannabinoids and different brain cells.
“Access to the diversity of chemicals produced by cannabis has never been greater, and we are excited to unlock the medical potential of these compounds,” said Dr. Tyrell Towle, MedPharm’s director of chemistry and research.
Although MedPharm is licensed to grow medical marijuana for research purposes at the city and state levels, they’re still waiting on the DEA to approve federal licensing. That means that the company won’t be using its own marijuana for research. Currently, the University of Mississippi is the only federally licensed medical marijuana research supplier.
Colorado Cannabis Business Office focuses on social equity
Governor Jared Polis announced the creation of a new office aimed at supporting cannabis businesses and promoting social equity.
The Cannabis Business Office (CBO) was created as part of a bill passed earlier this year. $4 million was set aside for the program for the 2022-’23 fiscal year from the state Marijuana Tax Cash Fund.
According to the CBO, the office will:
- Provide loans to social equity licensees for seed capital and ongoing business expenses;
- Offer grants to social equity licensees to support innovation and job creation and organizations that support marijuana businesses to be used to support innovation and job creation of social equity licensees; and
- Support cannabis business owners with technical assistance, prioritizing social equity licensees who have been awarded a loan or grant through the program.
“This office will offer tools like technical help and improve access to money for businesses. Where the federal government has fallen behind, Colorado will lead. Colorado is, and always has been, the best place to live, work, grow and sell cannabis,” Polis said in a press release.
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Check out some of our recent reviews:
Our Straw-Nana lollipop was rated well by Weed Republic for its quality CBD, low dosage, and unique and incredible flavor.
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Incredible Edibles recommended Mountain High Select for newbies to cannabis edibles. “If you’re just starting out with CBD lollipops, this is a good option to start with as each lollipop comes with only 6 mg of CBD. They’re also economically priced.”
Remedy Journey rated both our Mountain High Select CBD lollipops and our THC & CBD-infused Mountain High Suckers as having the best flavor selection of any cannabis-infused lollipop.
Mountain High Select is “one of the oldest names in the cannabis industry. The team believes in keeping everything simple yet powerful and effective,” said Ask Growers. “What’s more special is that the products come in a wide range of flavors, aromas, and uniquely crafted delicacies. The experienced users love indulging and stocking up on most of the products from this brand.”
CBD Nerds rated Mountain High Suckers as one of the tastiest lollipops of 2021. Mountain High Select Suckers “may just be the only brand out there that specializes solely in CBD lollipops. For this reason, we consider them experts when it comes to developing and producing a quality CBD lollipop. This expertise can be seen in the variety of flavors that they offer, a variety that is unmatched by any other CBD brand on our list.”
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The Wait is Almost Over, Mountain High Suckers Fans!
We’re extremely proud to announce that our broad spectrum cannabis infused suckers will be coming soon to medical marijuana dispensaries in Missouri in 10mg THC / 3mg CBD doses and in Oklahoma in both 10mg THC / 3mg CBD doses and 30mg THC / 10mg CBD doses!
Legalization – About These Markets
In 2018, voters in Missouri were in favor of legalizing medical marijuana, passing Amendment 2 with 65 percent approval. It was a watershed moment for a state that had traditionally opposed marijuana use. The amendment to the state constitution allows doctors to prescribe medical cannabis for ten qualifying medical conditions and patients can cultivate up to six plants.
Medical marijuana sales are just starting to ramp up in Missouri. During the first week of 2021, the state saw the first sales of edible marijuana products. Plus, there’s the possibility that voters could weigh in on legal recreational marijuana as early as 2022.
Oklahoma became the 30th state to legalize medical marijuana in 2018. Like Missouri, Oklahoma generally opposed marijuana legalization—in 2016 they joined Nebraska in an attempt to sue Colorado over legal weed. However, in 2018, public opinion had shifted enough that a medical marijuana initiative passed with a 57% to 43% margin.
In 2020, medical marijuana was booming in Oklahoma. Residents bought a record amount of medical marijuana, increasing tax collections by more than 25%. The Oklahoma Tax Commission received $9.8 million in state taxes in April.
About Mountain High Suckers
Started in Colorado, Mountain High Suckers has produced handmade suckers and lozenges since their beginning in 2009.
Not afraid to be bold, we infuse spiciness, mango, and even coconut into suckers, too. We’re the pioneers of both THC and CBD in medical marijuana products in Colorado, providing edibles that offer a more balanced effect and a wide range of benefits.
Chad Tribble and John Garrison started the company back in 2009. Within months they began testing their strains and discovered their genetics provided a fair amount of CBD. Since then we’ve tested every batch of our hash oil to ensure proper potency and consistency within our products. We’ve continued at a steady pace, hand making our products the same way today as we did in the beginning.
Check out a full list of our PRODUCTS here >
It has been a slow start for medical marijuana in Missouri. In 2018, voters approved Amendment 2, allowing doctors to prescribe medical cannabis for qualifying medical conditions.
Since then, not a whole lot has happened. 372 Missouri-based medical marijuana businesses have received licenses from the state, but only 43 have received approval to operate as of December 31 of last year. Twenty-two approvals have gone to retail medical marijuana dispensaries, while 13 approvals have been granted to cannabis cultivation centers. More than 700 potential marijuana businesses that didn’t receive licenses have active appeals.
In a bit of good news for medical marijuana patients in the state, edible marijuana products went on sale for the first time in Missouri during the first week of 2021. While production is expected to be slow until more cultivation centers and retail dispensaries are licensed, it’s still a step forward for medical cannabis in Missouri.
Another first for Missouri is the Republican state lawmaker who wants to legalize recreational marijuana.
“We spend more time and more law enforcement resources going after marijuana smokers than all the other drugs combined,” said Rep. Shamed Dogan (R). “Ten percent of the arrest in the state of Missouri right now are from marijuana possession.”
Dogan hopes legalization will bring more revenue to the state and eliminate the black market.
“I think alcohol prohibition taught us that trying to prohibit something this way, the way we’ve gone about marijuana prohibition, it backfires,” Dogan said.
Dogan plans to introduce a constitutional amendment, House Joint Resolution 30, during the 2021 legislative session. If lawmakers approve the amendment, residents could vote on legal recreational marijuana as early as 2022.
Dogan’s legislation doesn’t directly address racial inequity, but he does support clearing previous marijuana convictions.
“And it automatically lets out of prison anybody that is still serving a prison term for marijuana-only offenses and then expunges from your record if you have a non-violent marijuana offense,” Dogan said. “If you are currently incarcerated [for more than] a marijuana offense, so if you have a marijuana offense, but you also committed a robbery, you don’t get out.
The EU’s highest court has ruled that CBD is not a narcotic because “it does not appear to have any psychotropic effect or any harmful effect on human health.”
The ruling comes as the result of a lawsuit in France against a company that makes CBD oil from whole hemp plants. In France, only the fiber and seeds of hemp plants containing less than 0.2% THC can be used commercially.
The EU court ruled that France’s law banning the use of whole plant hemp-derived CBD went against the EU’s law on the free movement of goods.
“The national court must assess available scientific data in order to make sure that the real risk to public health alleged does not appear to be based on purely hypothetical considerations,” the court ruled.
“A decision to prohibit the marketing of CBD, which indeed constitutes the most restrictive obstacle to trade in products lawfully manufactured and marketed in other [EU] member states, can be adopted only if that risk appears sufficiently established,” the court wrote.
While individual countries can ban the free movement of goods for things like narcotic drugs, the court’s ruling means that those rules don’t apply to CBD.
Plus, as the court cited in their ruling, France has not banned synthetic CBD, which has the same properties as plant-derived CBD—making the prohibition of plant-derived CBD inconsistent.
The court’s decision could potentially open up the legal CBD market in Europe. Many CBD products currently exist in the grey market under rules that allow cannabis to be sold for agricultural purposes. Regulations about cannabis edibles and CBD have been stalled and in limbo, but the court’s decision could reopen a pathway to selling CBD edibles as food in Europe.
“With today’s ruling, CBD companies can expect a clearer route to achieving compliance across the EU. The harmonization of cannabinoid regulations could finally become a reality,” wrote the UK-based Association for the Cannabinoid Industry.
After a slow start in 2019, the cannabis market in Canada is taking off, in large part thanks to marijuana edibles. Canada legalized adult-use marijuana in October 2018, but it wasn’t until a year later that marijuana edibles entered the marketplace.
Canadians are cannabis curious
Data from Mintel, a Canadian market intelligence agency, shows that the Canadian cannabis market has a large number of potential users. Six in 10 (59%) of Canadians report that they are currently using and/or interested in using cannabis.
27% of Canadians used cannabis within the first six months of legalization.
Cannabis edibles entice new consumers to the marijuana marketplace
Marijuana edibles are of huge interest to Canadian cannabis consumers and non-consumers alike.
“Edibles and drinkables can be a great introductory way for new users to familiarize themselves with cannabis and better understand the cannabis experience, potentially leading to using other forms of the product,” said Scott Stewart, Senior Research Analyst at Mintel.
32% of non-cannabis users said that they are ‘open to trying it.’ That number jumps when it comes to marijuana edibles. Among potential cannabis users, 66% of non-users said they are interested in edible and drinkable cannabis.
When it comes to age demographics, potential cannabis users showed similar levels of interest in marijuana edibles, with 47% of 20-34-year-olds, 49% of 30-50-year-olds, and 48% of those aged 55+.
“The key to future growth for many consumer industries will be to convert more of the consumers who are open to but not current users of cannabis; their hesitance to try cannabis was a contributor to the relatively low sales in 2019, but the legalization of edibles and drinkables in October 2019 will play a major role in 2020’s success,” said Stewart.
Canadians look to marijuana for health and wellness benefits
According to Mintel, Canadians are more interested in the health and wellness benefits of cannabis over its recreational uses.
- Nearly half (46%) of cannabis consumers said that they use it to have fun, but an even higher percentage said that they use cannabis as a wellness product.
- More than half (62%) of cannabis consumers said that they use it to relax and relieve stress and anxiety (54%).
- Additionally, 42% of cannabis consumers said that they use marijuana to improve sleep, and 39% use it to improve their mood.
- 42% of non-cannabis users said that they would consider using cannabis to relieve pain, while 25% said that they would use it to improve sleep.
- The four biggest barriers for non-cannabis users were the smell (37%), smoke (36%), health concerns (28%), and lacking knowledge about how to consume cannabis (41%), all of which could potentially be overcome with time, education, and support of brands.
“New product innovation in the cannabis market has already begun to tear down some of the barriers related to wider cannabis consumption. In addition to edibles and drinkables that do not involve smell or smoke – two of the main complaints cannabis non-users have about the product – devices like vaporizers or vape pens, which create a vapor instead of smoke, serve to minimize these unwanted byproducts.
“Our research shows that many Canadians view cannabis as a very complex and intimidating product, and the lack of understanding leads many to avoid it entirely. Brands can navigate this by using online platforms and in-store employees to help educate consumers about cannabis. Strict laws around marketing cannabis mean that brands have to be very careful about their approach, but using factual statements to help educate and familiarize potential consumers with cannabis is a good way of establishing a trusted position in the market,” said Stewart.
Every October, police departments and public health officials issue warnings about cannabis edibles masquerading as Halloween candy.
This year, police in Johnstown, Pennsylvania, issued a safety warning with pictures of marijuana edibles packaged as Nerd Ropes.
“We urge parents to be ever vigilant in checking their children’s candy before allowing them to consume those treats,” the post said. “Drug-laced edibles are package [sic] like regular candy and may be hard to distinguish from the real candy.”
The candy was seized as part of a raid where authorities seized 60 pounds of marijuana and 394 packages of Nerd Ropes. The edibles clearly warn to keep out of reach of children and animals, and that each rope contains 400 mgs of THC.
As reported by Rolling Stone, none of the local media reporting indicated that the edibles were intended to be given to children, and when Johnstown Police were questioned, Captain Chad Miller said that there was “absolutely no evidence” that the edibles were intended to be given out to trick-or-treaters. Despite implying that the Nerd Ropes would be given to children, Miller said the department was just trying to raise awareness.
“In Pennsylvania, marijuana is still illegal. We don’t have edibles. There is no education. We just want to make sure everyone is aware this is out there,” Miller said.
The problem with stoking parents’ fears is that there hasn’t been a single case, not one, of a kid being handed a cannabis edible while trick-or-treating. Think of it as this generation’s Halloween urban myth, akin to poisoned or razor-blade laced candy.
From a practical standpoint, it seems unlikely that pranksters would waste their edibles (and their money) drugging unsuspecting kids. Packaging laws in legal states make distinguishing marijuana-dosed candy from regular candy obvious. Colorado, Oregon, and Washington require candy to be stamped with a marijuana symbol or leaf. Cannabis edibles aren’t packaged in easy-to-tear wrappers but come in thicker plastic or child-resistant packaging.
Joel Best, who has tracked instances of “Halloween sadism” since 1985, said, “I don’t know of anybody who’s been hurt from drugs in Halloween candy.”
In fact, Best says, the things most likely to send kids to the ER on Halloween have nothing to do with marijuana edibles, but are instead “related to sending kids into the dark, getting hit by cars, and tripping over costumes.”
Parents should always check their kids’ trick-or-treating haul, but fears over marijuana edibles being slipped in are overblown.
Friday, July 6th at 9:30pm
(after Josh’s 7pm show)
(South Landmark location)
21+ free admission – no tickets or RSVP required!
For more than a year we’ve worked with our friend, comedian Josh Blue, who has joined the cannabis community as medical consumer and as an advocate for change. We’re extremely proud of our collaboration: Josh Blue’s Dream Suckers – blueberry, cherry and watermelon suckers infused using our unique process and Josh’s favorite cannabis strain, blue dream.
Come join us for our OFFICIAL LAUNCH PARTY celebrating our work together. We’ll have LIVE MUSIC, SNACKS and DRINKS!
Also come see Josh’s show at Comedy Works!
For tickets, visit:
(edit: may already be sold out!!)
See you at the party!
Ever wonder why the high produced from smoking versus ingesting cannabis feels different? Look no further than cannabinoid 11-OH-THC.
Most people familiar with marijuana know about the rockstars of the cannabinoid world–THC and CBD–but there are more than 100 other cannabinoids produced by marijuana, including 11-OH-THC. And while THC is known for its psychoactive effects, there’s evidence that 11-OH-THC is more potent than THC.
What does that have to do with smoking versus eating cannabis? That requires a bit of background on cannabinoids and how they’re formed.
Most cannabinoids aren’t actually present in the cannabis plant, but are the result of chemical interactions between our bodies and cannabis. And the way we consume marijuana affects the type and concentration of cannabinoids produced.
When we smoke cannabis, it’s metabolized through the lungs and the absorbed cannabinoids are distributed throughout the body. Smoking cannabis results in only a very small amount of cannabinoids metabolized by the digestive system.
Ingesting cannabis, on the other hand, metabolizes cannabis through the digestive system. The liver breaks down THC molecules, converting them into other molecules to be eliminated from the body. One of the metabolites created during this process is 11-OH-THC. When THC is converted to 11-OH-THC, it becomes more potent.
According to the Prof of Pot:
“The levels of 11-OH-THC in your blood after smoking cannabis are only about 5% of THC levels. This is probably not enough to feel any effects from the 11-OH-THC.
However, after taking cannabis orally, the average levels of 11-OH-THC vary from 25% of THC to more than 300% of THC levels…so some people will have well over 3 times more 11-OH-THC in their body than THC after ingesting cannabis!”
The different levels of THC and 11-OH-THC are probably responsible for the different qualities of high produced from smoking or ingesting marijuana.
Citing a study that compared the potency of THC vs. 11-OH-THC, the Prof of Pot explains, “With this molecule )11-OH-THC), subjects reached nearly an 8 out of 10 on the highness scale, vs. only about a 3 out of 10 for THC.”